Kai Lindström

Kai Lindström spent five years as a software engineer before pivoting to content strategy and growth, first in-house at a developer tools company and then independently. Kai's work sits at the intersection of SEO, content marketing, and the specific challenges of building an audience as a technical person — where the instinct to go deep conflicts with the need to be findable. Kai writes for developers who want to build something beyond their day job, with an honest account of what works, what doesn't, and what the numbers actually look like.

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